It’s an odd time for media communications I reckon… for many who might’ve consumed print media to stay connected, moved online to free social media… and then chosen to abandon social media without re-connecting with print media.
Many people are no longer easily reachable through traditional or online forms of communication in the way they were in 1995 or 2010
Things that might fill the gap:
- Email subscriptions to key organisations?
- Video content?
- Live events and their associated announcements and conversations?